How Your Lead Magnet Can Make You into a Networking Rockstar

Nate Kaemingk

Nate Kaemingk

“Nobody cares how much you know until they know how much you care.” – Theodore Roosevelt

When you go to a networking event, how do you stand out? Do you wear something garish? Talk about yourself loudly? Or do you avoid networking because, like a lot of people, you don’t like the idea of being salesy. Here’s the key to being memorable without any of that sleazy stuff:

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Moving to “Related Posts for WordPress”

Anna Werner

Blogs just like and any king of websites are usually online to be found and read. So the content and showing it to the readers is probably the most important aspect of sites. But they also need to be easily accessible and perform great for users to like them and for search engines to rank them better. When including related posts, this can be tricky; showing related posts helps keeping visitors, yet often also is quite a speed burden. Choosing the right plugin to help pointing related posts to visitors is therefore important.

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Changing WordPress User Roles and Capabilities

Anna Werner

Websites, no matter if simple blogs, corporate sites or e-commerce stores, usually have more then one contributor to the end product. There are designers and administrators who create and build the whole site. But there are also editors who only enter new content but it needs to be approved and published by someone else. Or there are shop managers, who take care of the e-commerce functions, but don’t need to be able to administer the whole backend. And there are readers, who will only see the front-end at all times.
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Offload Your Downloads with Amazon S3

Anna Werner

When talking about speed optimization for your website, you may have heard of cloud computing or of CDNs before. You can upload files like images, stylesheets or other assets of your website to a cloud storage on a remote server. This server is then connected to a content delivery network (CDN). When a visitors browser requests the files they are delivered using a wide network of fast servers all around the globe. Therefore, download times and connections are much faster. Amazon Web Services (AWS) are most likely the best solution in cloud computing. It’s easy to set up, there are great plugins to help integrate it and all of that comes with relatively low costs.
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Convenient Download Pages

Anna Werner

When we go online, there are lots of factors, that can annoy us; loading speed, design, pop-ups, and so on. But one of the worst problems there are, is needing something and not finding it (fast enough). No matter if it’s googling for information or spotting a product in a store. Sitting in front of that screen and having to scroll through lots of stuff before finally getting to the desired piece can destroy good humor.

In the offline world, we usually know our way around to find what we are looking for or at least there is somebody we can ask. So online, even though there is no nice person greeting us as we enter the shop and asking us if there is anything she can help us find, we don’t want to look at every single product before being able to check out. And luckily we don’t have to, as there are different ways websites are built and contents are ordered for our convenience. There are lists, there are search forms, there are categories and filters, and so on.

Offering a variety of downloads is not much different from offering products. At least not for the user. So we should bring the same convenience of web stores to our download-site, instead of having users scroll through seemingly endless lists.
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